Indosat Ooredoo Hutchison (IOH) is Launching a Garbage Program to Become Pulses

Indosat Ooredoo Hutchison (IOH) is Launching a Garbage Program to Become Pulses
  • The garbage exchange program to get pulses is the collaboration of Indosat Ooredoo Hutchison (IOH) with the Bogor City Government, the Bogor City Environment Office, and BTM Bogor Mall.
  • The launch of this program is a joint mission to preserve the environment in a sustainable manner using innovative technology solutions.  
  • Through this program, the community had the opportunity to get Indosat or Tri pulses by exchanging used plastic bottles.

Waste is still one of the environmental problems. Waste piles make the environment dirty, causing natural disasters and making life dangerous for living things. The waste is produced by human activities every day. Humans are still less aware of the importance of keeping the environment clean by not littering. Then, to increase human awareness of the importance of maintaining a waste-free environment, Indosat presents new innovations by making a garbage exchange program to get pulses. 

The garbage exchange program to get pulses is the collaboration of Indosat Ooredoo Hutchison (IOH) with the Bogor City Government, the Bogor City Environment Office, and BTM Bogor Mall. This program was launched on June 24, 2022. The launch of this program is a joint mission to preserve the environment in a sustainable manner using innovative technology solutions.  

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According to the Mayor of Bogor, there are around 650 tons of trash a day, of which 14% is plastic waste. This plastic can break down for a very long time. The presence of a garbage exchange program to get pulse is expected to reduce plastic bottle waste, which per day can reach 4,300 kg per day.  

Through the use of digital technology, this program aims to support government programs aimed at reducing plastic bottle waste and preserving natural sustainability. Digital technology is believed to be able to lead to progress for human civilization and environmental preservation. In addition, this program is expected to change community behaviour in maintaining their environment and reduce plastic garbage piles.  

Through this program, the community had the opportunity to get Indosat or Tri pulses by exchanging used plastic bottles. Furthermore, used plastic bottle exchanges are carried out through the Plasticpay Reverse Vending Machine (RVM) placed at BTM Bogor Mall.  

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Communities only need to take a few easy steps to exchange plastic bottle waste into pulses. First, download and register with the plasticpay application available on the Google Play Store and Apple App Store. Then, insert a used plastic bottle into the RVM to exchange it for a bottle with IM3 or Tri pulses worth IDR 10,000. Furthermore, people who exchange used plastic bottles will get points to be exchanged with several choices that exist in the application. And the points obtained can be exchanged for IM3 or Tri pulses that can be used to buy data quota, telephone, or SMS.  

Meanwhile, used plastic bottles collected through RVM will be managed by plasticpay into crafts. This is a form of empowerment for the MSME partner community. Plasticpay is a digital platform-based social movement that invites the public to change the waste of plastic bottles that damage the environment into useful, valuable products that bring good.

Editor: Gede Herry Arum Wijaya

References:
[1] Ajak Masyarakat Lestarikan Lingkungan Secara Berkelanjutan, Indosat Ooredoo Hutchison Luncurkan Program Sampah Jadi Pulsa
[2] Gandeng Pemkot Bogor, Indosat Tempatkan Mesin Penukaran Sampah Plastik Jadi Pulsa di Mall BTM

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